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Bass Pro Shopshttp://basspro.com

We truly enjoyed the challenge of keeping Bass Pro Shops fresh and up-to-date while still retaining the brand’s rugged essence. More recently, we had the pleasure of leading several projects for the company, which include Bass Pro’s Redhead packaging design, fall and spring “Classic” ads, a series of Gear Guard and Outdoor Rewards programs, and concept event ideas for in-store promotions.